Mooi Troues | Advertiser Newsletter | 11/06/2024

Hello {name}

Oh, we are super excited to see some gorgeous Winter wedding inspiration. ☃️Winter is bringing some dreamy wedding vibes with it! Forget what you think you know about winter weddings, these days they're all about rich jewel tones, crackling fireplaces, decadent winter treats and hot drinks to warm your soul. 🔥Celebrating in Winter time can be just as much fun as in Summer time.

Have you ever wondered, why do some photographers not want to send images to their fellow wedding industry friends? Read more about it below in this newsletter.

But wait, there's more! We love to feature the work of our advertisers on our platform, {name}. ✨ Our editorial team gets all excited over showcasing the incredible talent of our advertisers, so don't be shy – submit your content and let's make some magic together. 🍾 Do take note that our editorial team operates independently from the advertising team.

While you're at it, don't forget to tag us with the handle @mooitroues in all your social media magic. We love seeing what our amazing advertisers are up to, and tagging us makes it super easy for our social media team to interact with your business.

We used the images of Tyron & Inneke photographed by Elsabe Potgieter in this month's newsletter. Scroll down for some free tips and advice.

Important: Please do not forward this e-mail to anyone or share it online as this newsletter is exclusive for Mooi Troues advertisers. You are special, that is why you get your very own newsletter! Each newsletter has a unique tracking code and if we notice you forward the newsletter to anyone, we will remove you from future advertiser newsletters.

Why do some photographers not want to send images to their fellow wedding industry friends? The simple answer is that they do not get credit for when their images are used on social media and other platforms. Below we give you 3 reasons why you should always credit the photographer, even when used on social media.

1 | It's the right thing to do. Photographers are hired by the couple to create images for the couple and not the businesses involved.  Yes, it sounds a little harsh, but it's the truth. Usually, when a business wants imagery, they hire a photographer to do a photoshoot for them so that it's their image to use for their marketing purposes. In short, if the photographer supplies you with images, please make sure you always credit the photographer as the image credit when posting the images online. We know you worked hard at the wedding just like the photographer, but it's not about that.

2 | Copyrights. Yes, not just movies and music are copyrighted, photographs can also fall under this umbrella.  Click here to read a quick summary of what copyrights are on the UCT website. Most photographers have a copyright agreement with their clients enabling the photographer to either still own partial copyrights or full copyrights to the images they produce at a wedding.

Disclaimer:  We are not legal advisors and therefore cannot give professional legal advice regarding copyright laws.

3 | It helps publishers identify possible content for publishing. When publishers, like Mooi Troues, scroll through social media platforms and see something amazing, publishers always prefer to contact the photographers directly, due to the technical aspects of publishing imagery online and also to get permission from the photographer to publish their photography work. If there's no image credit indicated, usually these potential articles will just be scrolled past.

In short! Be nice and credit the photographer.

Link your website back to the Mooi Troues website.  Download one of your advertiser badges for your website.  These badges are for exclusive use by our approved advertisers.  It shows that you are an approved Mooi Troues advertiser. 

We link to your website, you link to our website, and together we make a circle of amazingness and search engine fairies can do their work!

Let your current and potential clients see you your work was featured on Mooi Troues before or that you advertise with a reputable and award-winning wedding directory in South-Africa, loved by brides-to-be from all over the world.

Password to download your badge:  mtadverteerder

Our editorial team love to showcase beautiful proposals, engagements, weddings, and styled shoots on Mooi Troues.  We encourage our advertisers to submit their wedding related work for a possible feature. 

Please take note that our editorial team are the only ones that can makes the decision of which content are approved and not.  Content should also be submitted using the correct submission steps.  They do not accept any other form of submissions.

We would like to know if any of your details changed.  Please click here to update your details if there were any changes.  This include your company details as well as the correct contact details for the correct contact persons in the relevant departments.  

First impressions are everything! That moment your advertisement goes live on Mooi Troues, eyes are on it. Brides-to-be browse our directory and decide based on what they see on your advertisement if they would like to exit and have a look at your website.

Keep your listing or banners up to date with your latest work. This way our readers see your updated work and not outdated work you might have forgotten about.  Remember to update your logo's if it changes or images if you had a stunning wedding and want to showcase it to potential clients.

There is no charge for updates to your advertisement. Please allow 5-7 business days for updates to reflect. Send an e-mail to adverteer@mooitroues.co.za to request our advertising specifications to update your advertisement.

We at Mooi Troues value feedback from our advertisers.  Your suggestions and ideas are instrumental in shaping the future of Mooi Troues!

Whether you have thoughts on our marketing approach, sales strategy, editorial content, or even how we can improve your advertising experience, we want to hear from you!

Do you have any brilliant concepts for our monthly advertiser newsletter? We'd love to hear them!

Send us an email with your feedback and ideas – we appreciate your input!

Why did I receive this e-mail? You are a Mooi Troues advertiser and we use the newsletters to communicate with you.  You are allowed to unsubscribe, however we do not recommend advertisers to unsubscribe from advertiser newsletters.  This might prevent us to communicate important information to you. If you are not the correct person to receive this e-mail, simply reply to this e-mail with the correct contact persons name and e-mail address and we will gladly change it.